ALESSI SWIM

Alessi Swim is an Australian swimwear brand founded by Italian designer Francesca. Combining timeless elegance with modern sophistication, the brand offers sleek, high-quality pieces that enhance natural beauty and confidence. Designed for the contemporary woman, Alessi Swim blends effortless style with premium fabrics, ensuring both comfort and sustainability.

At the very beginning of Alessi Swim, Francesca reached out to me for social media support. Using the stunning content she had filmed in Australia’s Whitsunday Islands, I helped shape the brand’s online presence, setting the tone for its elegant and timeless identity.

Shaping Alessi Swim’s Digital Presence

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  • Social Media Management – Overseeing Instagram ensuring a cohesive and engaging brand presence.

  • Content Strategy & Planning – Developing a content calendar aligned with the brand’s identity and seasonal campaigns.

  • Content Creation & Visual Curation – Selecting and organizing high-quality visuals to maintain a premium and aspirational aesthetic.

  • Campaign & Launch Support – Assisting in the marketing strategy for new collections, ensuring a successful rollout on social media.

  • Performance Tracking & Reporting – Analyzing engagement metrics and social media insights to optimize content and strategy.

BOLD. SEXY. TIMELESS